" This is Money Markets & More for Thursday September 17 209. From the newsroom of the MarketWatch radio network I'm Steve Potisk coming up. Retailers not on FaceBook. They're missing the boat."

" And Tracy Johnke companies have cut way back on their business travel but that's it could be -- them along its right to study say there is a link between business travel and profitability. And -- and I'll be talking about that in just a moment but first. Looking for other great podcasts checked out the Hulbert financial files with investment newsletter watchdog Mark Hulbert every week."

" Here at marketwatch.com. On the -- book the real estate market will get some attention as we hear how many builders were breaking ground on new housing projects housing starts for August are expected to have remained. Mostly flat from the month before while building perm."

" It's a good gauge of future construction activity -- seen rising so. Also on tap the weekly look at jobless claims in the latest on business activity in the mid Atlantic states from the Philadelphia fed bank. On this date in business history 1776. The Presidio of San Francisco was founded in what was then called news Spain. 1778. The treaty a fort Pitt was side it's the first formal treaty between the US and a native American tribes the alumni -- or Delaware Indians. Seventy and 87 the US constitution signed in Philadelphia 1814. Francis Scott Key of finishes his home -- star spangled banner. 1862. Of these civil war battle of and -- that was the bloodiest day in American history. Ninety you know late lieutenant Thomas -- fridge became the first airplane fatality as the Wright flyer flown by world war right crash. I think twice the National Football League organized and Kenton Ohio. 1976. The first space shuttle. Enterprise was unveiled by NASA. In 2001 on the New York Stock Exchange reopened for trading that after the September 11 attacks have of course the longest closure since the Great Depression. And -- 2007 AOL once the largest Internet service provider in the US officially announced its plans to refocus the company. As an advertising business it's -- money markets and -- from marketwatch.com."

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" If you're trying to sell something to America's moms you need to be on FaceBook MySpace or Twitter. A new retail advertising and marketing association survey finds that some 60% of women with children at home use FaceBook 42% are on MySpace. And 16% -- Although those percentages are higher than the average for all adults the survey finds bombs are increasingly on social sites not just keeping in touch but. Looking for coupons and other deals don't look for big price cuts on TV's this holiday season the reason. It's going to be tough to push prices any lower than they already car according to latest inflation numbers TV prices have retreated. Almost 26%. From a year ago. That's the highest level of deflation recorded in the category. In about two years cutting back on business travel to save money that may be a very big mistake for many companies. Tracy -- advocates have more on that."

" Hey -- Steve we have and Cape Fear our consumer race bringing us the Newsweek can't use. That sounds -- when he got for us and while corporations of course have cut way way back."

" On business trial because of the recession they're just not spending money on -- they're doing things like. Teleconferencing. Or canceling conventions things like that. But now a couple of new studies out say that maybe that's not the way to go at least on the long term but -- Yes really the one study by Oxford economics found that there is definitely a link between corporate profitability and travel -- found that for every dollar. A company spends on business travel that they all get back. Four bucks in profit more than twelve dollars in revenue. And there's a second study from IH as global insight which is another search firm. And they found that that American companies this year may be missing out potentially on 193. Billion dollars in profits. Because they haven't been sending. Their people. Out of business hasn't worked out business travel. That's a pivotal passionate and it. Do business with a handshake. That. 88 contact it's important. Technologies that solve everything I guess seven of habit that that there is a link against them and in a lot of cases may beard in sales or whatever you got to demonstrate the product -- people are gonna. If you're gonna give you huge contract I suspect they wanted to see what your services or your product isn't he and others lots of Lindsay mentioned technology. Maybe people still wanted to actually be in the same room with then -- cattle industry. It's probably happy to hear this. They've been really soft yet they really gap because because of the drop in business travel just recently there's reports that. Global airlines are gonna lose billions of dollars this year because people. People aren't taking vacation corporations are sending their road warriors have on business either yes and number one's eleven Billings points is bigger than last year's rank right. So at that analysts and I just point out that. While youngsters there is a recession there's an economic downturn in the short term in the long term. Cutting your business travel budget by 30% when your sales -- just down by 5%. Isn't the right -- Well. What did did the travel industry saying about this -- it made me excited I would imagine they would have to be added they're they they want to see travel increase obviously -- airlines really since 9/11 and just had a tough tough time. It's been one thing after another in at 9/11 am happy. Jet fuel prices last summer which which preach to record highs and now have. And the recession came along and people stop traveling so. The airline industries. And -- carrying capacity and flights flying on planes -- you know -- and yet air fares are still. About it anywhere AR -- on the last two times of salon for the most part and on the."

" Eat any planes. And -- You mean you could probably get -- in place just about the the pilot had his arm and you know hanging out the window. Air airplane cause concern. Well have you has happened the infamous small planes -- they actually asked certain passengers to move so they can redistribute it -- known that ever happened that. Black outline that happens all play real bad where he lives as well you know. Some little net middle -- places tests apparently have Mary obviously. It's -- a man me. There you go back Alley cats that's actually a big deal plain. Picture that mr. Clinton than that wait is alienates Turbo props either in that's funny and that's ever happened to me. Well let him learn and thank you and I I'll keep an eye out for that night. Well -- perhaps. Our listeners have some stories about what there's -- airlines doing or perhaps you have cut back on your own that. Travel if you if he struck a lot for business like to hear from you. And we ought to -- in any particular stories to tell about that and give us a Holler. That it will."

" They can reach is that MarketWatch radio newsroom on the dot com or they can follow us on Twitter at MW radio or on FaceBook market like tree and network think tanks and thank you that's it for Money Markets & More."

" I'm Steve Potisk next time reserved."