" This is Money Markets & More for this Thursday August 27 2009. From that is -- of the MarketWatch radio network I'm Adrian Mitchell. Coming up the clock heard -- the nation it was the sound of almost 700000. Old vehicles being traded and."
" And I'm John or dock rock bands and hotel Rome's motel -- yes we've heard all the nasty stories over the years. Now a certain hotel chain is trying to take advantage of this phenomenon that's right motel six is offering free rooms to rock bands consumer race and -- and I it will be back. To talk about this."
" At first what are Wall Street's biggest names saying about stocks and the economy. Listen to Morning Stock Talk weekday mornings only here at marketwatch.com. On the -- we're getting a look at economic growth as we here at the latest GDP number. And unemployment claims. Among companies reporting earnings American Eagle Outfitters cost plus Novell J. Crew and Toll Brothers. On this dated 1859. Oil was discovered in Titusville Pennsylvania the strike would be to the world's first commercially successful oil well. In 18834. Huge explosions almost destroyed the volcanic island of crack that -- in Indonesia. In 1896 the shortest war in history was spot between the UK and Zanzibar. In lasted 45 minutes. And in 1928 and a declaration to help small war. -- Kellogg Riyadh pact was signed by fifteen nations 46 others would eventually join them. And in 2003. Mars made its closest approach to earth and nearly 60000. Years. Approaching to within just under 35 million miles leader. Recruiting -- and just -- spectrum it's Money Markets & More at marketwatch.com."
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" Early tallied up all the numbers from cash for clunkers the Transportation Department says more than 690000. Vehicles plunked into dealers' lots and they turned in reimbursement requests that ended up to. Two point nine billion dollars. Just shy of three billion set aside for the program. Most of those who traded in a -- did by vehicle that was made in the US. Toyota sold the most vehicles with more than 19% followed by GM almost 19%. In -- with just over 14%. The top cars bought the Toyota Corolla Honda Civic that Toyota Camry and Ford Focus. An American automakers accounted for all of the top ten clunker is led by Ford explorers Ford F 150 pickups and Jeep grand cherokees. Planning to take a car trip over Labor Day fewer of your neighbors are. Triple -- says the number of Americans traveling by car over the holiday weekend is expected to drop from last year. But still in all it is expected to be one of the busiest weekends in a decade. When they're on the road -- get young travelers to state your motels instead of crashing on a friend's couch. John word document Kate's Telus motel six has come up with a novel way to try to get their attention."
" When you think of motel rooms do you think lots of things right. Do you think of rock bands trashing the joint well motel six is doing something about that they are reaching out to younger bands. Hoping they will stay there and bringing us up to speed on this story. Is our own rock star. And --"
" It's yes what they have done that with the motel six is doing it's an older branding you may remember they used to have the ads. Back in the day where will leave the light on Korea. But with pretty modest marketing budget motel six. Has decided to offer three up and coming bands basically you may have never heard them the chance to stay at motel six is for free. In hopes that these bands in turn will talk about the experience on -- social networking sites like FaceBook or Twitter. And that way motel six can bring the brand today younger people to teenagers and young adults so. Maybe hadn't heard a -- don't know anything about it. Wow pretty cool yes so so."
" It's an interesting idea I mean your business he had several things at play here using social networking. Here also trying to expose a younger generation. To an older brand."
" Fascinating right and motel six isn't the only one to do that Denny's has has done a similar thing in the past -- they offered free meals. To rock bands again basically same idea so that they would talk about it on their FaceBook page or whatever I mean even even will be. But these out low budget brands like motel six or Denny's even they are having a rough time during this recession. Because people simply aren't spending so motel six is looking for ways to keep their name out there and as I -- get become relevant who two younger generation."
" Why not if it works why not try to do it and it also plays to. The of that that cheaper younger traveler out there who I'm sure is now rubbing together to pennies right now."
" Right and then the that younger bands involved in the city even told USA today that it's a great deal for them because it hasn't said whether -- up and coming bands are used to. Crashing on someone's self or sleeping in their bands -- whenever sound to get six weeks of free hotel rooms as a as a luxury for these guys."
" If this -- Iraq and don't come on knock him. Who are these banned by the way one is called sparks the rescue."
" The."
" I'm unfamiliar with what their music let's put it down yes what has not all bands -- AC DC John."
" There are some other ones out there or or -- up or let us."
" Okay well I wish everyone the best of luck but this and every member will leave the light on -- that's right. Consumer race and -- thank you very much."
" Check your based on an -- would you stay in a motel just because he sought -- of bands FaceBook page. Let us now for just say hi. Follow us on Twitter at -- radio look for MarketWatch radio network on FaceBook or email us at MarketWatch radio newsroom at Yahoo.com. And that's it for Money Markets & More. I'm Adrian Mitchell thanks -- listing telmex."