" This is Money Markets & More for this Tuesday may twelfth 2009. From an answer -- the MarketWatch radio network I'm Adrian Mitchell. Coming up beaming up profits for Viacom."

" And on John ward doc are you scaling down the kind of -- are you going for cheaper -- these days consumer race and Cates will join us in a few minutes yes indeed we'll talk about how people are stepping up those cheaper brands like pabst blue ribbon. Beard. And and has been sampling some of those cheaper brands and -- join us in a moment."

" But first this important news get ahead of now. Visit the new marketwatch.com. On the -- we're getting the April numbers for the federal budget and a look at the nation's trade balance for march. Companies reporting earnings include the Great Atlantic & Pacific Tea company you've probably noticed AMP. Applied materials BMC software ticketmaster and fossil. On the state in business history in 1926 and nine date general strike by trade unions in the UK came to an end. In 1955 the last portion of the -- the I RT. Third avenue elevated in Manhattan and closed. In 1967."

" At queen Elizabeth hall in England pink Floyd's stage the first ever concert in squadron on X and a --"

" In 2002 former president Jimmy Carter became the first US president in or out of office to visit Cuba since the revolution in 1959. It's Money Markets & More from MarketWatch dot count now."

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" On Wall Street to start the week financial stocks were down as banks started selling shares three banks that -- they're stress test US Bancorp Capital One and beat the antique. All say they will sell stock to raise capital and to repay the money they got from the government. The Dow closed down -- 156 points the NASDAQ down eight ES and after hours Ford's shares fell after the auto maker said it'll offer 300 million shares of common stock. And use some of that money to pay for retiree health care. The city that's been synonymous with the US auto industry may lose one of the US auto makers. -- possibilities being raised by GM's CEO Fritz Henderson who says the company could move its headquarters out in downtown Detroit. As for GM's chances of declaring bankruptcy. He says he's not willing to -- sides but it is more probable. And the tasks ahead of the company are large as that June 1 deadline looms. If you read Playboy. For the articles -- You may have fewer issues to worry it's in the companies also think about hiking the price of Playboy magazine as it bears its numbers for the first quarter of the year. And it's not a pretty picture at fourteen million dollar quarterly loss. Playboy has been cutting costs but that is not making up for it dropped an ad sales at the magazine on TV and online. As consumers of adult entertainment turned to other sites that offered similar stuff. For free. John and manner here and they're toasting our podcast listeners with a little bit of the bubbly. Maddon now at the expense step."

" With the weather getting warmer in most parts of the country it's time that crack open -- Cold War. The beard beard consumer -- and -- joining us to talk about her favorite subject. Beer yeah beer that's right I guess given the down economy. We are."

" Reaching for the cheaper stuff we are we are seeing sales of these so called economy Beers that's pabst -- banners we like caught PBR."

" And and they are not professional bull riders is not a."

" And -- Busch and Miller pilots all those kinds of Beers are seeing sales pretty strong this year both at grocery stores and places like 7-Eleven. Because people just don't feel like they can afford the more expensive ones he has so they're going into the store."

" The journal had a story on this -- how a guy who light. He was Heineken or something them. He actually has gone down a bit."

" And down the scale on the gets a cheaper beer and he seems like seven bucks a week or something like he had it does say I mean that the way -- imports like Heineken are more expensive than her quite a while there they craft Beers were very popular but demand slowed down a bit for those as well. Mostly because they they are more expensive six pack costs a lot more you can get a case of keystone light for example. For about fourteen bucks that's five dollars less than what the case of bud -- would cost so even -- it's considered premium brand compared some of these economy."

" Yeah I mean. But hey. Have they thirty -- can be seen those now I have you need to buy a thirty pack hike I got a thirty -- not -- names of the brewer but. -- I recently okay Budweiser. I got a thirty pack of bud. For nineteen dollars. Why well yeah it's amazing looking for beer deals out there must tell you that I I do like to cheaper Beers even though like do have you know few coins in my pocket. I still buy the cheaper ones because mainly on the tightwad."

" that's probably true but but these cheaper Beers that the sales are actually helping some of these big beer makers like Anheuser-Busch in bad. And Miller -- are helping them weather the economic downturn so lost sales of their premium brands may be off a -- the demand strong enough for these economy Bruce. And do you think this is going to continue will people just stick with the -- fears once the economy improves or. Will they start drinking and leave the foo -- again I don't know I mean past blue ribbon that's started to. To becoming a retro popular brand now on to say two or three years ago and it seems to be sticking around right now it's considered to be. Cool to drink PBR so. We'll have to see if it's just a trend like other trends or whether people are gonna stick with it."

" And pabst blue ribbon I always associate that with my grandfather. In suburban New Jersey that's that was his beard and -- of blue collar kind of guy. And I was saying perhaps blue risen one I think programs out there AM I think it'd be too when entering its. You do you think of the beach yet because that's where we drink at the restaurants down their service. Great it's that it's funny how we associated memories with the Arizona lose mass. College college high school grade school now now -- or older to drink. Right. That's right at that. Consumer race and Kate's joining us here by the way and vision we invite our listeners to email us with their favorite fear these things yes indeed. At MarketWatch radio newsroom at Yahoo.com. Now let's find out what to what what should we ask them. What kind of beer you drinking and have you gone down market. In this economy had does that sound that's sounds good folks ask the question if you want to send us an email will read it to the class in an upcoming show. As the economy forced you. To us sort of scaled down when it comes to drinking beer are you buying something cheaper we love to hear from you act. MarketWatch -- is from Yahoo.com so and thank you very much and folks reach out to us and send us an email about your beer these days what are you drinking right and that's right thanks and thank you. Thanks to an."

" Have you seen the new Star Trek movie yet well what do you waiting for must -- in -- It must be way to do your recruiting guru no recruiting problems at all from movie theaters showing Star Trek Morgan Stanley says the -- you'll probably hit 200 million dollars in box office. After 76 and a half million dollar opening weekend. Firm says the movie is giving it more confidence in Viacom this year. No surprise. There is already is -- in the works you understand -- used to it's important. And that's it for Money Markets & More -- we certainly love to hear from you follow us until later in MW radio look for MarketWatch radio network on FaceBook. Free to email us at MarketWatch radio newsroom at Yahoo.com and don't forget to check out the new. Marketwatch.com. I'm Adrian until thanks for lessening till next time."